Our Story

For over three decades, Homes by Roth has been a beacon of quality in home building across Northwest Arkansas. Founded in 1991 by Randy and Jeff Roth, the company's commitment to excellence has earned it numerous awards and a reputation for surpassing industry standards. The Roth family's involvement in the business spans two generations, with Randy's late wife, Ami Roth, joining in 2006 and becoming a partner in 2008, completing the dynamic trio. Additionally, the whole family is and has always been involved in making this business successful.

How It All Started

What sets Homes by Roth apart is not just its longevity but the passion that fuels its success. The roots of the business show the Roth family's history of hard work and dedication starting with Trimline Design, an auto shop that later incorporated Trimline Construction and eventually evolved into Homes by Roth. Randy Roth, driven by a desire for success and unwilling to lead a simple life, spearheaded the expansion into home building which has since grown into one of the the longest serving, most successful home building companies in Northwest Arkansas.

The Roth family's commitment to business success and their impact on Northwest Arkansas didn't stop with Homes by Roth's establishment. As the region grew, so did the reputation of this well-respected business. Today, the second generation of Roth's, including Ashlee Roth-Meza, Omar Meza, and Julio Salinas, work alongside Randy and Jeff, continuing the family legacy.

Notably, the commitment to the community goes beyond constructing homes. Following the passing of Ami Roth, the Ami D Roth Children's Foundation was established to honor her memory. This foundation is dedicated to supporting the NWA Children's Shelter and the Children and Family Advocacy Center, reflecting the family's deep-rooted values and commitment to making a positive impact on the lives of children in Northwest Arkansas. At Homes by Roth, building high-quality homes isn't just a business; it's a personal and family-oriented endeavor that extends its impact far beyond the construction site.

Meet the Team

  • Randy Roth

    Managing Member, Owner, President

    Randy and Jeff Roth started Homes By Roth in 1991.

  • Jeff Roth

    Managing Member, Owner, President

    Randy and Jeff Roth started Homes By Roth in 1991.

  • Ami Roth

    Managing Member, Owner, President

    Randy’s late wife, Ami Roth, started working for the company and shortly thereafter became a partner in 2008

  • Ashlee Roth-Meza

    Managing Director

    Ashlee’ officially joined the team in 2004. She has held many positions during her 14 year tenure learning all aspects of the family business.

  • Omar Meza

    Job Site Supervisor

    Omar joined Surfaces, Inc., a Homes By Roth owned flooring and granite supply company, in 2004, quickly graduating to a field site position, and has been a Job Site Supervisor since 2015.

  • Julio Salinas

    Shop Manager of Surfaces, Inc.

    Julio started as a Fabricator at Surfaces, Inc., a Homes By Roth owned flooring and granite supply company, in 2012. By 2015, Julio was promoted to Shop Manager of Surfaces.

  • Luke Durbin

    Superintendent

  • Edgar Pineda

    Superintendent

  • Matthew Scott

    Superintendent

  • Tim Ewalt

    CFO

  • Alyson Storlie

    Color Specialist

    Alyson started working for the company in 2020 and has quickly found a true passion, and calling for interior and exterior color and design styles.

  • Rebecca McChristian

    Drafting Designer

  • Donna Penn

    Accounting